:root {
  --bg: #0D0D0F;
  --surface: #131316;
  --surface2: #1A1A1E;
  --accent: #FF5C00;
  --accent-dim: rgba(255, 92, 0, 0.12);
  --fg: #F5F2EE;
  --fg-muted: #8A8A8E;
  --border: rgba(245, 242, 238, 0.08);
  --font-display: 'Fraunces', Georgia, serif;
  --font-body: 'DM Sans', system-ui, sans-serif;
}

*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }

body {
  background: var(--bg);
  color: var(--fg);
  font-family: var(--font-body);
  font-size: 16px;
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
}

/* HEADER */
.site-header {
  padding: 20px 0;
  border-bottom: 1px solid var(--border);
}
.header-inner {
  max-width: 1100px;
  margin: 0 auto;
  padding: 0 32px;
  display: flex;
  align-items: center;
  justify-content: space-between;
}
.logo { display: flex; align-items: center; gap: 10px; }
.logo-mark {
  width: 32px; height: 32px;
  background: var(--accent);
  border-radius: 8px;
  display: flex; align-items: center; justify-content: center;
  font-family: var(--font-display);
  font-weight: 900;
  font-size: 18px;
  color: #0D0D0F;
}
.logo-text {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 18px;
  letter-spacing: -0.3px;
}
.header-nav { display: flex; align-items: center; }
.nav-tagline {
  font-size: 13px;
  color: var(--fg-muted);
  letter-spacing: 0.02em;
}

/* HERO */
.hero {
  max-width: 1100px;
  margin: 0 auto;
  padding: 80px 32px 100px;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 64px;
  align-items: center;
}
.hero-label {
  display: flex;
  align-items: center;
  gap: 8px;
  font-size: 13px;
  color: var(--accent);
  font-weight: 500;
  margin-bottom: 24px;
}
.label-dot {
  width: 8px; height: 8px;
  background: var(--accent);
  border-radius: 50%;
  animation: pulse 2s ease-in-out infinite;
}
@keyframes pulse {
  0%, 100% { opacity: 1; }
  50% { opacity: 0.4; }
}
.hero-headline {
  font-family: var(--font-display);
  font-size: clamp(38px, 5vw, 56px);
  font-weight: 900;
  line-height: 1.1;
  letter-spacing: -1px;
  margin-bottom: 24px;
}
.hero-headline em {
  font-style: italic;
  color: var(--accent);
}
.hero-sub {
  font-size: 18px;
  color: var(--fg-muted);
  line-height: 1.7;
  max-width: 480px;
  margin-bottom: 40px;
}
.hero-proof {
  display: flex;
  align-items: center;
  gap: 32px;
}
.proof-stat { display: flex; flex-direction: column; gap: 4px; }
.proof-num {
  font-family: var(--font-display);
  font-size: 28px;
  font-weight: 900;
  color: var(--fg);
}
.proof-label {
  font-size: 12px;
  color: var(--fg-muted);
  max-width: 140px;
  line-height: 1.4;
}
.proof-divider {
  width: 1px;
  height: 40px;
  background: var(--border);
}

/* REPORT CARD */
.hero-report { display: flex; justify-content: center; align-items: center; }
.report-card {
  width: 300px;
  background: var(--surface2);
  border-radius: 16px;
  border: 1px solid rgba(255,255,255,0.08);
  box-shadow: 0 20px 60px rgba(0,0,0,0.4);
  padding: 28px 24px;
  display: flex;
  flex-direction: column;
  gap: 0;
}
.report-badge {
  display: flex;
  justify-content: center;
  margin-bottom: 16px;
}
.report-badge span {
  font-size: 11px;
  font-weight: 700;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--accent);
  background: var(--accent-dim);
  padding: 5px 12px;
  border-radius: 20px;
  border: 1px solid rgba(255,92,0,0.2);
}
.report-score {
  display: flex;
  align-items: baseline;
  justify-content: center;
  gap: 4px;
  margin-bottom: 4px;
}
.score-num {
  font-family: var(--font-display);
  font-size: 60px;
  font-weight: 900;
  color: #FF6A00;
  line-height: 1;
}
.score-denom {
  font-size: 22px;
  font-weight: 600;
  color: var(--fg-muted);
}
.report-verdict {
  text-align: center;
  font-size: 14px;
  font-weight: 600;
  color: var(--fg-muted);
  margin-bottom: 20px;
}
.report-divider {
  height: 1px;
  background: var(--border);
  margin: 16px 0;
}
.report-section-label {
  font-size: 10px;
  font-weight: 700;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--fg-muted);
  margin-bottom: 10px;
}
.report-items {
  display: flex;
  flex-direction: column;
  gap: 7px;
}
.report-item {
  display: flex;
  align-items: center;
  gap: 10px;
  font-size: 13px;
  color: var(--fg-muted);
}
.item-check {
  color: #22c55e;
  font-weight: 700;
  font-size: 13px;
  flex-shrink: 0;
  width: 16px;
}

/* SECTION EYEBROW */
.section-eyebrow {
  display: inline-block;
  font-size: 12px;
  font-weight: 600;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--accent);
  margin-bottom: 16px;
}

/* THE PROBLEM */
.theproblem { background: var(--surface); border-top: 1px solid var(--border); border-bottom: 1px solid var(--border); }
.tp-inner {
  max-width: 1100px;
  margin: 0 auto;
  padding: 80px 32px;
}
.tp-head { margin-bottom: 56px; }
.tp-head h2 {
  font-family: var(--font-display);
  font-size: clamp(32px, 4vw, 44px);
  font-weight: 900;
  line-height: 1.15;
  letter-spacing: -0.5px;
}
.tp-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 32px;
  margin-bottom: 56px;
}
.tp-card {
  padding: 32px;
  background: var(--bg);
  border-radius: 16px;
  border: 1px solid var(--border);
}
.tp-num {
  font-family: var(--font-display);
  font-size: 13px;
  font-weight: 700;
  color: var(--accent);
  margin-bottom: 16px;
}
.tp-card h3 {
  font-size: 17px;
  font-weight: 600;
  margin-bottom: 12px;
  line-height: 1.3;
}
.tp-card p {
  font-size: 14px;
  color: var(--fg-muted);
  line-height: 1.65;
}
.tp-witness {
  padding: 28px 32px;
  background: var(--accent-dim);
  border-radius: 12px;
  border: 1px solid rgba(255,92,0,0.15);
}
.tp-witness blockquote {
  font-family: var(--font-display);
  font-size: 17px;
  font-style: italic;
  color: var(--fg);
  margin-bottom: 12px;
}
.tp-witness cite {
  font-size: 13px;
  color: var(--fg-muted);
}

/* HOW IT WORKS */
.hiw-inner {
  max-width: 1100px;
  margin: 0 auto;
  padding: 80px 32px;
}
.hiw-inner h2 {
  font-family: var(--font-display);
  font-size: clamp(30px, 4vw, 42px);
  font-weight: 900;
  letter-spacing: -0.5px;
  margin-bottom: 56px;
}
.steps-row {
  display: grid;
  grid-template-columns: 1fr auto 1fr auto 1fr;
  align-items: start;
  gap: 0;
  margin-bottom: 48px;
}
.step {
  padding: 32px;
  background: var(--surface);
  border-radius: 16px;
  border: 1px solid var(--border);
}
.step-icon {
  width: 52px; height: 52px;
  background: var(--accent-dim);
  border-radius: 12px;
  display: flex;
  align-items: center;
  justify-content: center;
  color: var(--accent);
  margin-bottom: 20px;
}
.step-num {
  font-size: 12px;
  font-weight: 700;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--accent);
  margin-bottom: 10px;
}
.step h3 {
  font-size: 17px;
  font-weight: 600;
  margin-bottom: 10px;
}
.step p {
  font-size: 14px;
  color: var(--fg-muted);
  line-height: 1.6;
}
.step-connector {
  display: flex;
  align-items: center;
  padding-top: 60px;
  color: var(--fg-muted);
}
.hiw-note {
  text-align: center;
  padding: 24px;
  background: var(--surface);
  border-radius: 12px;
  border: 1px solid var(--border);
}
.hiw-note p {
  font-size: 15px;
  color: var(--fg-muted);
}

/* OUTCOMES */
.outcomes { background: var(--surface); border-top: 1px solid var(--border); border-bottom: 1px solid var(--border); }
.outcomes-inner {
  max-width: 1100px;
  margin: 0 auto;
  padding: 80px 32px;
}
.outcomes-inner h2 {
  font-family: var(--font-display);
  font-size: clamp(30px, 4vw, 42px);
  font-weight: 900;
  letter-spacing: -0.5px;
  margin-bottom: 48px;
}
.outcomes-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 0;
}
.outcome {
  display: flex;
  gap: 16px;
  align-items: flex-start;
  padding: 28px 0;
  border-bottom: 1px solid var(--border);
}
.outcome:nth-child(odd) { padding-right: 48px; border-right: 1px solid var(--border); }
.outcome:nth-child(even) { padding-left: 48px; }
.outcome:nth-last-child(-n+2) { border-bottom: none; }
.outcome-check {
  width: 32px; height: 32px;
  background: var(--accent-dim);
  border-radius: 8px;
  display: flex;
  align-items: center;
  justify-content: center;
  color: var(--accent);
  flex-shrink: 0;
  margin-top: 2px;
}
.outcome h4 {
  font-size: 15px;
  font-weight: 600;
  margin-bottom: 4px;
}
.outcome p {
  font-size: 14px;
  color: var(--fg-muted);
  line-height: 1.55;
}

/* BEFORE/AFTER PREVIEW */
.ba-section {
  padding: 80px 0;
  border-top: 1px solid var(--border);
}
.ba-inner {
  max-width: 1100px;
  margin: 0 auto;
  padding: 0 32px;
}
.ba-intro {
  font-size: 16px;
  color: var(--fg-muted);
  max-width: 600px;
  margin-bottom: 48px;
  line-height: 1.7;
}
.ba-inner h2 {
  font-family: var(--font-display);
  font-size: clamp(28px, 4vw, 40px);
  font-weight: 900;
  letter-spacing: -0.5px;
  margin-bottom: 16px;
}
.ba-table {
  border: 1px solid var(--border);
  border-radius: 16px;
  overflow: hidden;
  margin-bottom: 40px;
}
.ba-header {
  display: grid;
  grid-template-columns: 100px 1fr 1fr;
  background: var(--surface);
  border-bottom: 1px solid var(--border);
}
.ba-label {
  grid-column: 1;
  padding: 16px 20px;
  font-size: 12px;
  font-weight: 700;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--fg-muted);
  display: flex;
  align-items: center;
}
.ba-col {
  padding: 18px 24px;
  font-size: 14px;
  font-weight: 600;
}
.ba-col-before { color: var(--fg-muted); }
.ba-col-after { color: var(--fg); }
.ba-row {
  display: grid;
  grid-template-columns: 100px 1fr 1fr;
  border-bottom: 1px solid var(--border);
  background: var(--bg);
}
.ba-row:last-child { border-bottom: none; }
.ba-row .ba-label {
  border-right: 1px solid var(--border);
}
.ba-row .ba-col {
  border-right: 1px solid var(--border);
  display: flex;
  flex-direction: column;
  gap: 10px;
}
.ba-row .ba-col:last-child { border-right: none; }
.ba-original {
  font-size: 14px;
  color: var(--fg-muted);
  line-height: 1.5;
  padding: 4px 0;
}
.ba-original::before {
  content: '';
  display: inline-block;
  width: 8px; height: 8px;
  background: rgba(255,255,255,0.15);
  border-radius: 50%;
  margin-right: 10px;
  vertical-align: middle;
}
.ba-optimized {
  font-size: 14px;
  font-weight: 600;
  color: var(--fg);
  line-height: 1.5;
  padding: 4px 0;
}
.ba-optimized::before {
  content: '';
  display: inline-block;
  width: 8px; height: 8px;
  background: var(--accent);
  border-radius: 50%;
  margin-right: 10px;
  vertical-align: middle;
}
.ba-tag {
  font-size: 12px;
  color: var(--fg-muted);
  line-height: 1.4;
  padding-left: 18px;
}
.ba-tag-win { color: #4CAF50; }
.ba-charcount {
  display: block;
  font-size: 12px;
  color: var(--fg-muted);
  margin-top: 4px;
}
.ba-charcount strong { color: #ef4444; }
.ba-footnote {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
}
.ba-footnote span {
  font-size: 14px;
  color: var(--fg-muted);
}
.ba-see-full {
  font-size: 14px;
  font-weight: 600;
  color: var(--accent);
  text-decoration: none;
  white-space: nowrap;
}
.ba-see-full:hover { text-decoration: underline; }
.closing { padding: 100px 0; }
.closing-inner {
  max-width: 1100px;
  margin: 0 auto;
  padding: 0 32px;
  text-align: center;
}
.closing h2 {
  font-family: var(--font-display);
  font-size: clamp(32px, 4vw, 52px);
  font-weight: 900;
  letter-spacing: -0.5px;
  line-height: 1.15;
  margin-bottom: 20px;
}
.closing > .closing-inner > p {
  font-size: 18px;
  color: var(--fg-muted);
  max-width: 560px;
  margin: 0 auto 56px;
  line-height: 1.7;
}
.closing-pricing {
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 16px;
  margin-bottom: 56px;
}
.price-block {
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 4px;
}
.price-tag {
  font-size: 13px;
  font-weight: 600;
  color: var(--accent);
  text-transform: uppercase;
  letter-spacing: 0.1em;
}
.price-amount {
  font-family: var(--font-display);
  font-size: 72px;
  font-weight: 900;
  line-height: 1;
  color: var(--fg);
}
.price-sub {
  font-size: 16px;
  color: var(--fg-muted);
}
.price-reason {
  max-width: 420px;
}
.price-reason p {
  font-size: 14px;
  color: var(--fg-muted);
  line-height: 1.6;
}
.closing-statement {
  padding: 32px;
  background: var(--surface);
  border-radius: 16px;
  border: 1px solid var(--border);
  max-width: 680px;
  margin: 0 auto;
}
.closing-statement p {
  font-family: var(--font-display);
  font-size: 18px;
  font-style: italic;
  color: var(--fg-muted);
  line-height: 1.6;
}

/* FOOTER */
.site-footer {
  border-top: 1px solid var(--border);
  padding: 40px 0;
}
.footer-inner {
  max-width: 1100px;
  margin: 0 auto;
  padding: 0 32px;
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 12px;
  text-align: center;
}
.footer-brand { display: flex; align-items: center; gap: 8px; }
.footer-name {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 16px;
}
.footer-note { font-size: 14px; color: var(--fg-muted); }
.footer-legal { font-size: 12px; color: var(--fg-muted); }
.footer-disclaimer { font-size: 12px; color: var(--fg-muted); opacity: 0.7; margin-top: 4px; }

/* PRICE ANCHOR (above fold) */
.hero-price-anchor {
  display: flex;
  align-items: baseline;
  gap: 10px;
  margin-bottom: 16px;
}
.anchor-price {
  font-family: var(--font-display);
  font-size: 28px;
  font-weight: 900;
  color: var(--fg);
}
.anchor-desc {
  font-size: 14px;
  color: var(--fg-muted);
}

/* SOCIAL PROOF */
.hero-social-proof {
  display: flex;
  flex-direction: column;
  gap: 4px;
  margin-bottom: 40px;
  margin-top: -24px;
}
.sp-quote {
  font-size: 14px;
  color: var(--fg-muted);
  font-style: italic;
  max-width: 420px;
}
.sp-attr {
  font-size: 12px;
  color: var(--accent);
  font-weight: 600;
}
.hero-cta {
  display: inline-block;
  padding: 14px 36px;
  background: var(--accent);
  color: #0D0D0F;
  text-decoration: none;
  border-radius: 10px;
  font-family: var(--font-body);
  font-size: 16px;
  font-weight: 700;
  transition: transform 0.15s, box-shadow 0.15s;
  margin-bottom: 40px;
  animation: cta-pulse 2.5s ease-in-out infinite;
}
@keyframes cta-pulse {
  0%   { box-shadow: 0 4px 20px rgba(255, 92, 0, 0.35); }
  50%  { box-shadow: 0 4px 32px rgba(255, 92, 0, 0.55); }
  100% { box-shadow: 0 4px 20px rgba(255, 92, 0, 0.35); }
}
.hero-cta:hover {
  transform: translateY(-2px);
  box-shadow: 0 8px 32px rgba(255, 92, 0, 0.5);
  animation: none;
}
.hero-secondary-link {
  display: inline-block;
  font-size: 14px;
  color: var(--fg-muted);
  text-decoration: none;
  margin-left: 20px;
  transition: color 0.15s;
}
.hero-secondary-link:hover { color: var(--fg); }
.header-cta {
  display: inline-block;
  padding: 8px 20px;
  background: var(--accent);
  color: #0D0D0F;
  text-decoration: none;
  border-radius: 8px;
  font-size: 14px;
  font-weight: 600;
  transition: opacity 0.15s;
}
.header-cta:hover { opacity: 0.85; }
.closing-cta {
  display: inline-block;
  padding: 16px 48px;
  background: var(--accent);
  color: #0D0D0F;
  text-decoration: none;
  border-radius: 12px;
  font-family: var(--font-body);
  font-size: 18px;
  font-weight: 700;
  transition: transform 0.15s, box-shadow 0.15s;
  margin-bottom: 56px;
}
.closing-cta:hover {
  transform: translateY(-2px);
  box-shadow: 0 8px 24px rgba(255, 92, 0, 0.3);
}
.closing-secondary-link {
  margin-bottom: 56px;
}
.closing-secondary-link a {
  font-size: 14px;
  color: var(--fg-muted);
  text-decoration: none;
}
.closing-secondary-link a:hover { color: var(--fg); }

/* RESPONSIVE */
@media (max-width: 900px) {
  .hero { grid-template-columns: 1fr; gap: 48px; padding-top: 56px; }
  .hero-report { order: -1; }
  .report-card { width: 280px; }
  .tp-grid { grid-template-columns: 1fr; gap: 20px; }
  .steps-row { grid-template-columns: 1fr; gap: 20px; }
  .step-connector { display: none; }
  .outcomes-grid { grid-template-columns: 1fr; }
  .outcome:nth-child(odd) { border-right: none; padding-right: 0; }
  .outcome:nth-child(even) { padding-left: 0; }
}
@media (max-width: 600px) {
  .hero { padding: 40px 24px 64px; }
  .tp-inner, .hiw-inner, .outcomes-inner, .ba-inner { padding: 56px 24px; }
  .closing-inner { padding: 0 24px; }
  .price-amount { font-size: 56px; }
  .ba-header, .ba-row { grid-template-columns: 1fr; }
  .ba-label { border-right: none; border-bottom: 1px solid var(--border); padding: 12px 20px; }
  .ba-row .ba-col { border-right: none; border-bottom: 1px solid var(--border); }
  .ba-row:last-child .ba-col:last-child { border-bottom: none; }
  .ba-header { display: none; }
  .ba-section { padding: 56px 0; }
}